Principles of marketing - Scandinavian edition
- Författare
- Anders Parment Gary (Gary M.) Armstrong Philip Kotler
- (Philip Kotler, Gary Armstrong, Anders Parment., "Authorised adaptation from the United States edition, entitled Principles of Marketing: Global Edition, 13th edition, ISBN: 9780137006694 by Kotler, Philip; Armstrong, Gary, published by Pearson Education, Inc, publishing as Prentice Hall © 2010."--Title page verso., Scandinavian first edition published: 2012., Includes bibliographical references and index.)
- Genre
- Ej skönlitteratur, Bibliografi
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| Pearson | 2016 | England, Harlow, England | xvii, 469 pages colour illustrations 28 cm | 978-1-292-10480-5 |